See the success guide
To succeed online you need to implement a digital strategy to ensure that your website and marketing efforts, both in the real world and online work together to add value to your business.
Every website we develop is based upon strategies designed for your business. By learning how your business operates we are able to design websites that turn more visitors into customers.
What is the primary purpose of the website, are you generating leads, educating customers, making online sales and what other features would be benefical to your customer?
Identify how you will drive traffic to your website, what actions different approaches may lead to and where possible customize the experience accordingly.
A good user interface should guide users through your website so they achieve your objectives not leave them wondering why they are there or what they should do. Think of your website as a virtual sales person!
A successful digital strategy must constantly monitor, evaluate and adjust the website, marketing and conversion techniques to ensure the maximum Return on Investment is achieved.
To succeed online it is essential that your potential customers can find you. Search Engine Optimization improves your ranking and moves your website higher up the results page.
Does your business serve a local community?
To get the most traffic from local searches your map ranking is key. Make it into the top 3 and you will appear in the map shown in the main search results. By optimizing your website for local searches you make your business more visible to people near you.
Getting your product or service in front of people is key. Knowing who your customer is and where they can be found online determines which type of paid traffic is right for you.
The quick way to get to the top of Google! All major search engines allow you to create adverts which appear before the organic results when people perform a search. Well target ads allow you to reach people who are actively searching for the goods or services you provide.
With organic reach of social media posts seemingly decreasing by the day you may feel social media is no longer worth the effort. But, with so many people using it social media ads present a great way to increase your companies exposure or educate potential customers.
Online reviews form a crucial part of the online buying experience. Did you know?
David has been a great help to us in developing a program for google ad words. He was able do research the service that would be the least expensive for us to start with. David created our landing page at a reasonable cost. We will be continuing to use Integrated Digital Solutions.
Integrated Digital Solutions has certainly been a wonderful experience. Firstly, Dave is a very nice chap; he is helpful, friendly and exceedingly professional. He designed my site from scratch and made it into a visually appealing and easy to navigate experience. Secondly, Dave is very efficient; all deadlines were met on time throughout the stages of development all the while remaining in communication. I still use Integrated Digital Solutions for seo needs. His work is priceless and I highly recommend him.
Dave is amazing and gets the job done! He is a great listener and wants to capture what you really want in your website and marketing. He also helps you out with things you aren't so well versed in regarding websites and explains everything he is doing. When I needed things changed for my website, Dave is quick to respond and gets the job done right away! Highly recommend!
Prana Health Chiropractic
David Leonard successfully and quickly created a professional and unique website for my law firm after another web-hosted website server crashed. He was able to extract as much content as he could from the crashed site. He answered my questions, made the requested edits quickly, and allowed me access to the website on its temporary domain until I was fully satisfied. David was patient with me as a client and efficient and knowledgeable as an IT professional. I sincerely recommend Integrated Digital Solutions and David Leonard.
We love to help businesses reach their full potential online. You can learn more about all of the services we provide by clicking the links below and if you have any questions complete the form and we will get right back to you.